Apple among the IDEAL Employers

Posted by Dennis Sellers May 3, 2007 at 3:38pm

What are some of the ideal places to work? Google, Apple, Toyota, and Starbucks among others, according to the findings of the Universum IDEAL Employer Survey- MBA Edition 2007, which was conducted by Universum, a global employer branding company. 5,451 MBA students participated in the MBA Edition of The Universum IDEAL Employer Survey, making it the largest survey of its kind.

Students were asked to rank their IDEAL Employers as well, as to answer questions about their career expectations, including IDEAL Employer characteristics, preferred location, salary expectations, top industries and best internships communications preferences.

Google is now the most popular place to work for MBA students after jumping from 129th in 2005 to second in 2006 and to number one this year ending McKinsey & Company’s 12-year reign. Google also appears in the top ten in all industry rankings (from investment banking to healthcare).

Despite Google’s new strength as the overall IDEAL employer, McKinsey is still the top employer among men MBAs. Goldman Sachs (number three) maintained its position in the top 10. Bain & Co. (four), BCG (five), Apple (six), Microsoft (seven), GE (eight), Nike (nine) and Bank of America (10) round out the list.

GE is still the top choice among MBA students who selected engineering/manufacturing followed by Toyota, Apple, J&J and BCG. Intel, number two in 2006, fell 15 positions while companies like Honeywell and Boeing pushed up in the top 10.

McKinsey maintains its number one position as the top employer in management consulting. Google jumped to the fourth position, preceded by BCG and Bain & Company. Goldman Sachs still tops among students choosing a career in investment banking followed by Morgan Stanley, Lehman Brothers, JPMorgan IB and Merrill Lynch. Bank of America replaced Citigroup as the number one IDEAL employer among MBA students interested in commercial banking.

IT companies went up overall. Google maintained its top ranking. Apple (six) moved up from seventh position in 2006, while Microsoft (seven) jumped from the 16th position.

Procter & Gamble, Google, PepsiCo, Nike and BCG make the top five for students interested in consumer goods. Starbucks pushed up eight positions from 15th to seventh.