Passive Customers Cost You Money


Friendly, easy-going customers are the dream of every business. However, the passive customer that never complains-regardless of the situation-may be costing you money.

Shortly after joining a local gym, my wife ordered some clothing and was told it would take a about two weeks. Several weeks later she was advised that a mistake had been made in the order so her clothing would be delayed a bit. A few more weeks went by and she was informed that a shipment had been received but the staff had not had the time to look for her particular items. Each time my wife said, "No problem."

However, when she got home, her "no problem" became a big concern. Although she liked the gym, she stated that the consistent delays will prevent her from ordering clothing from them in the future.

I once read a report that stated that most businesses only hear from approximately 4% of their dissatisfied customers. I believe that number is higher now but I still recognize that we only hear from a small percentage customers tell us when they are unhappy. The others simply smile, nod, and pretend that nothing is wrong. But then they give their business to a competitor the first chance they have.

Just because you aren't hearing complaints doesn't mean that your passive customers aren't costing you money.

Have a productive & profitable week!


Negotiate More Sales


Virtually everyone who sells a product or service needs to negotiate. However, most people make a few fatal mistakes that cost them money. Avoiding these mistakes can help you close more sales without offering large discounts.

If you ever find yourself in a situation when you need to negotiate you will want to attend this workshop. Here is an idea of what you will know after participating in this fast-paced, interactive program:
The most fatal negotating mistakes you need to avoid
The greatest myth sales people fall prey to when negotiating
Key techniques to handle price negotiations
Tactics that you need to recognize & the best way to respond to them
How to increase the value of your products & services
How to respond to "What's your best price?"
The one tactic that costs you money
The most critical element of every negotiation--it's not what you think
How to make concessions without giving away the farm
Plus a whole lot more. Get more details here.

Many of the sales people I talk to don't think they need to improve their skill at negotiating. However, once they attend this program, they often realize how much money they have been missing out on.

Plus, you can use the concepts presented in this program to save hundreds of dollars on your own purchases. Check out the details here.



Weekly Motivational Quote

"Let us not negotiate out of fear. But let us never fear to negotiate"
John F. Kennedy